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    1. Systems
    2. Slack
    3. Empty States

    Slack - Empty States

    We analyzed 12 examples of how Slack handles empty states across their product, spanning 4 different approaches: icon with headline and CTA, text-only message, illustration with CTA, modal overlay.

    Icon with Headline and CTA

    Self-DM (note-to-self) channel with no prior messages. Shows the user's own profile photo, a bold heading, body text, and an Edit Profile button.

    Slack — Direct messages > Self DM (Jot something down)

    Self-DM (note-to-self) channel with no prior messages. Shows the user's own profile photo, a bold heading, body text, and an Edit Profile button.

    Activity panel showing the All tab with no unread activity. Displays a green checkmark emoji, a headline, and supporting body text. A 3D purple @ symbol illustration appears in the right pane.

    Slack — Activity > All

    Activity panel showing the All tab with no unread activity. Displays a green checkmark emoji, a headline, and supporting body text. A 3D purple @ symbol illustration appears in the right pane.

    Threads view with no active threads. Shows a seedling emoji icon, headline, body text, and a learn-more link.

    Slack — Threads

    Threads view with no active threads. Shows a seedling emoji icon, headline, body text, and a learn-more link.

    Later (reminders/saved items) panel on the In progress tab with no items. Shows a sparkle emoji, headline, body text, and a Create Reminder button. A decorative 3D purple bookmark illustration appears in the right pane.

    Slack — Later > In progress

    Later (reminders/saved items) panel on the In progress tab with no items. Shows a sparkle emoji, headline, body text, and a Create Reminder button. A decorative 3D purple bookmark illustration appears in the right pane.

    Lists section under Files showing no user-created lists. Template cards are displayed above the empty state. A headline, body text, and Learn more button appear below the templates.

    Slack — Files > Lists

    Lists section under Files showing no user-created lists. Template cards are displayed above the empty state. A headline, body text, and Learn more button appear below the templates.

    Text-Only Messages

    New blank canvas opened from the Slackbot conversation. Shows placeholder title and body text encouraging the user to start writing. A template picker bar appears at the bottom.

    Slack — Slackbot > Canvas tab (Untitled)

    New blank canvas opened from the Slackbot conversation. Shows placeholder title and body text encouraging the user to start writing. A template picker bar appears at the bottom.

    Search results page showing no matches for a query. Displays a headline and body text with suggestions for refining the search, plus feedback links.

    Slack — Search > Messages results

    Search results page showing no matches for a query. Displays a headline and body text with suggestions for refining the search, plus feedback links.

    New untitled workflow builder with no events or steps configured. Shows instructional text and two empty placeholder sections for the trigger and actions.

    Slack — Tools > Workflows > Untitled workflow

    New untitled workflow builder with no events or steps configured. Shows instructional text and two empty placeholder sections for the trigger and actions.

    Directories People tab showing no results after searching for "people". Shows a headline and suggestion text. An Invite People button appears at the top right.

    Slack — Directories > People

    Directories People tab showing no results after searching for "people". Shows a headline and suggestion text. An Invite People button appears at the top right.

    Files section showing All files with only one template item listed. PRO canvas templates are displayed above. The section is nearly empty with just a single To-do list template visible.

    Slack — Files > All files

    Files section showing All files with only one template item listed. PRO canvas templates are displayed above. The section is nearly empty with just a single To-do list template visible.

    Modal Overlays

    Invite people modal overlay on a new workspace. Shows email input, Google Workspace option, role selector, channel suggestions, and a "No channels found" message in the channel search dropdown.

    Slack — Invite people modal (overlay on #all-new-workspace channel)

    Invite people modal overlay on a new workspace. Shows email input, Google Workspace option, role selector, channel suggestions, and a "No channels found" message in the channel search dropdown.

    Illustration with CTA

    New channel welcome state showing a wave emoji, headline, body text, and four template/action cards for getting started. The channel has just been created with one system message.

    Slack — Channel > #new-channel (first visit)

    New channel welcome state showing a wave emoji, headline, body text, and four template/action cards for getting started. The channel has just been created with one system message.

    See how other products handle empty states

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